Jun 25, 2024
Whether in a full-time or hybrid model, remote work is here to stay. Working while living in another country is also a trend that peaked right after the pandemic but continues to be a growing reality.
Supporting this trend, in 2019, Estonia launched the first visa for digital nomads, regularizing this practice for both people and the countries that host this type of visitor, which further stimulated this activity around the world.
Today, four years later, there are more than 40 countries offering visas and programs that encourage the reception of digital nomads.
We at Ovo Ideias, along with Fragomen, a global leader in immigration and mobility, and our client, saw in this topic an opportunity to generate visibility and position Fragomen as a spokesperson on immigration and visas in Brazil. And it worked!
Coverage regarding the launch of visas in other countries has been published. The CEO of Fragomen in Brazil, Diana Quintas, commented on the topic, analyzing visas in other countries and the trend for Brazil and the rest of the world in tier 1 media outlets such as Estadão, Bloomberg Línea, and Valor Econômico, positioning the spokesperson as an authority on the subject for the national press.
In 2022, when the topic became even more heated with the launch of the visa by Brazil, Fragomen was present in over 830 articles across online, printed, radio, TV, and podcasts.
One of the highlighted data points by Ovo is that we live in a world where around 35 million individuals have already adopted the digital nomad lifestyle, and that by 2035 the estimate is that this number will reach 1 billion.
International Inclusions in Vehicles
Internationally, Fragomen has captured the attention of the prestigious Raconteur, which dedicated significant space to explore what it's like to live in Brazil as a digital nomad. Another report was made in Spanish by Bloomberg Línea, which listed the ten countries in Latin America that provide visas to digital nomads.
In-depth Analysis
The growing number of reports on the topic provided the opportunity for Fragomen's spokesperson, Diana Quintas, a partner at Fragomen in Brazil, not only to comment on the data related to the trend but also to analyze the post-pandemic migration moment, the profile of these immigrants, and point to the upcoming trends on the subject.
Throughout 2023, the media's approach to the subject evolved, as the data from Fragomen indicated, moving from depicting digital nomadism as a trend to portraying it as a reality.
The reports provided space for a deeper understanding of the topic, addressing the main challenges for digital nomads and how companies and governments should adapt to this new reality.
